Money Talks | 27.11.2008 | 00:30
Bleak Outlook for German Car-Makers
These days, whenever the head of a carmaker gives a talk, people listen. And it’s no wonder – the industry is in big trouble.
Executives from Opel have had to go cap in hand to the government to seek federal aid in case parent company General Motors goes bankrupt. And in the run-up to Christmas, BMW and Daimler have all had to put a temporary halt to production, the demand just isn’t there. So, the country was all ears last week when Daimler boss Dieter Zetsche gave what in any other year would have been a routine talk at an Auto industry forum in Stuttgart. His outlook for the future – at least in the short-term – is anything but sunny. So, is there anything that can be done to brighten prospects for the car industry in Germany and Europe?
Report: Cheryl Northey









